Timeless Boost Camp – an annual conference
Tidsam holds an annual conference to summarize the past year and set goals for the future. This year, the aim was also to introduce new employees from an acquired company into the Tidsam culture.
Tidsam is Sweden’s largest magazine provider with its approximately 400 titles in its range, which are sold through approximately 7,200 retailers in Sweden. Every year, Tidsam’s management gathers the company’s executives for a conference. In addition to providing the employees at the head office with an update on the organization, this year Contrast was given the challenge of introducing and integrating the employees from the recently acquired company Interpress into the company culture and community at Tidsam. The merger of the two companies had, for obvious reasons, required a lot of energy during the year. Therefore, there was every reason to create a positive and joyful atmosphere when the employees could finally start looking forward.
To give the conference part of the program the greatest possible impact, we created easy-going platforms for information and dialogue, inspired by TV competitions – all according to the competition-oriented value of Tidsam that ’competitions should be held on fair terms’. A teamwork-based competition during the afternoon gave the opportunity for the employees to get to know each other. We used nature and the surroundings around the conference venue as a backdrop – not least because health and exercise are something the Tidsam management prioritizes. And on request, we just got this magical, sunny late summer evening! Everyone gathered at the pier to swim, socialize, and enjoy nature.